Deep Linking Gives You The Crucial Insights For Developing The App

Deep linking gives you the crucial insights for developing the app

Mobile deep linking which is also known as a mobile app deep linking is the process of linking URI to specific pages or locations within an application. The benefits of deep linking are very vast and must be integrated into every application development strategy. This technology can add the various functions for your users that cannot be achieved by building the flat structured application.

Let’s see the working algorithm of this technology.

First marketing professionals have to discover the best channel that drives organic results such as mobile web, social media, text messages, or emails. After that, they have to convince potential users to open application frequently by providing substantial content and using deep linking.

An advanced deep linking is called the deferred linking and it is used when the application is not installed on the user’s device. In this situation, the user gets an URL that redirects the user on to the respective app store to download the app. After that, the app lands on the specific page which needs to call the deep linking service provider with the special code, the provider will fetch the deep linking data which is used to install the application.

Basically, there are three ways to perform the mobile deep linking.

Standard deep linking

It redirects the user to the specific part of the application by using your app URI. This method only applicable when app is installed on the user’s device, otherwise, it shows error.

Deferred linking

It directs the user to the specific content if the app is installed otherwise direct to the respective app store listing to download the app.

Contextual deep linking

This can serve the functions of the above two and also allows for more precise tracking and better relevancy to the users. It is very helpful for both the developers and users because these links pass data to an app through the install and allow to personalized onboarding.

Why it is important?

The most frustrating situation is when an app gives the notification about the giveaway and you just click on the link to open the app. But instead of landing on specific page, it lands on the homepage of the app with no instructions about the giveaway. Deep linking is the best option to remove this issue, it opens the page with instructions for the user’s benefit.

You can implement the deferred and contextual deep linking to enhances the user experience, improving the user onboarding process, and better tracking marketing campaigns.

Now, let’s discuss the benefits of a mobile app deep linking.

Enhances the user experience

Users are able to access your application easily through the deep links, with essentially no navigation. It can redirect the users to the specific screens of the app instead of a home screen that means, if you are linking something in your app from social media or website then users are able to navigate seamlessly to that content.

Convenience in content promotion

It allows you to create the links on the websites, emails, and social media that redirects at the specific part of the application. It works as an amazing promotional tool, by using this you can bring special deals and services to the customers. Bringing the quality content is better and interesting than pushing users to open the app.

Set connection between two apps

The ability to link the two apps is one of the most prominent advantages of this technology. If the user is interested in buying something and your app refers to that specific seller app, then it build trust and provides the best user experience. It is also easy for users to navigate, keep track of referrals, and offer a seamless experience to the customer.

Gives possibilities for user re-engagement

In the lot of scenarios user has installed the app but have not used it for a long time. With the help of this technology, you can encourage your customers to get back to your application by creating offers, discounts, or certain deals and then notify them. When you send the push notification, this technology helps you to take the users directly to the page where details and offers are available. It helps user to

perform certain tasks instead of navigating randomly across the app.

Improved the search results and app download

Have you ever searched out for a product in the Google search box and get the desired results that take you into the mobile application. This happens because Google indexes the mobile app deep links, which means when you click on the link you directly land on a specific page of the application.

If you are building the app for your business then you cannot put the website down immediately. The slow and steady process of migrating your users from the website to the application through deep links can be helpful.

By converting the website links into the deep links, you can allow your users to browse products, check the description, price, and many more and then take them to the mobile app for further processing. This way you can encourages the users on the current platform and increases the app download.

Provide insights into campaign effectiveness

Since deep link has the ability to pass the data, you can more accurately see which campaigns and sources are most helpful in driving users to your application or driving downloads. Maybe it can be done through the text messages, emails, social media, or deeply linked ads.

Now, as we all know that this technology redirects the users to specific content, it puts users of different paths then the ideal user flow. This means that you need to be carefully plan how they will be used and how you present information to the users.

To give the seamless experience to the user you have to make sure that deep links take the user to the specific content without any logins or interstitial pages. If you are planning to build such kind of apps then contact Techugo. We are expert in designing the mobile application according to the client requirements with the latest tools and technologies. So, if you have any concerns regarding the application development company, then contact us.

How To Avoid Vendor Lock-In And Integrate Push Notification?

How to avoid Vendor Lock-In and Integrate Push Notification

Surely, you would have heard about the web push notification. However, you could be reasoning on how these notifications are important. Actually, push notification is an interactive way that instigates customer engagement,  in spite of  the matter of facts such as what they are doing and where they are.  More clearly, it is a great mean of communication that re-engages users and strives to bring them back to the website or app.

Today, it is being adopted by numbers of both popular brands and marketers. This is a critical instrument that grabs the attention of users by delivering a message in unexpected times. However, for a variety of marketers, it is hard to implement push notification due to the vendor lock-in.

Yes! you heard me correct vendor lock-in is the major hurdle that people face while implementing the push notification.

What is vendor lock?

Vendor lock-in is a kind of constraint that makes customers dependent on a vendor for acquiring product or service. Here the customer is person acquiring push notification service from the vendor. In this case, customers are not able to switch the notification service without paying hefty switching charges.

Though there is no dearth of standards to eradicate this problem of app lock-in, but a website can be used to lock-in customers. A majority of customers realize this issue very late and end up with bigger issues related to support and maintenance charges, overly-charged procedures and so on.  This happens due to a variety of reasons such as lack of resources and more. If a website owner is not able to change its vendor, surely it is vendor lock situation that is creating problem.

If you are planning to implement this feature in your website and unaware or confused about options available for you. Or you didn’t take precaution while implementing push notification with your first vendor and want to switch to other push notification platform. Here are the steps you should follow.

Take a look at the steps to integrate push notification without vendor lock-in.

Note: To integrate push notification in your website, your website domain should be secured. Check, is your website URL contain HTTPS? If it isn’t, get the secured URL first.

Step 1: Create Google Cloud Messaging Key and ID

The primer step is to ensure portability. Along with this, you need to create FCM Project and FCM Key. Creating FCM key is free and for this you can take help of guidelines provided by Google. FCM is the latest version of GCM (Google Cloud Messaging). FCM is referred  as Firebase Cloud Messaging. This is a fundamental practice for implementing browser push notification. FCM guarantees more reliable delivery of push notification, however, you can go along with traditional GCM. Although, FCM is easy to use, in comparison of GCM.

Besides, It offers huge convenience in importing subscribers to other push notification vendors. Through this way, it is possible to avoid the vendor lock-in for web push notification service.

Note:  FCM settings is not enough to avoid the vendor lock-in. A majority of people neglect this fact. Here is the brief explanation that you must keep in mind.

If I consider Chrome architecture dedicated to push notification.  It needs service worker javascript code that allows execution in push subscribers’ browsers. When a notification is sent to a browser, this event initiates and calls the notification from Push Server. This server is usually hosted by the platform you are picking to live the push notification and HTTPS  domain, is usually utilized for notification and subscription hosting.

For switching, you will need to replace the service javascript code with new one and point it to the new push server. In short, you must have full control over the HTTPS subdomain.

Step 2: Acquire HTTPs Web Domain

From above, it would be clear to you that HTPS domain is critical for delivering web push notification and gain subscribers. Along with that, it is also crucial for avoiding vendor lock-in. Undoubtedly, it is tough to transfer complete site from HTTP to HTTPs sub-domain, therefore you integrate a subdomain on HTTPs.

Now you have created a custom subdomain as part of your website. Later you will need to enable custom subdomain in PushEngage. For that follow the given steps:
*Buy an SSL certificate
* Setup your domain https://notify.yourdomain.com, and enable your SSL certificate on it. Later set up DNS mapping for this new domain.
*Set the PushEngage installation files in subdomain.
*Enter it in custom subdomain setting in PushEngage

That’s it now your website will be live with Push Notification without vendor lock-in.


What else you should know?

Except this, you can set up push notification API in Ruby or Node.js web application with VAPID. What is VAPID?

Well! it stands for voluntary application server identification. This is an option but it has big security benefits. With this, application server utilizes VAPID for identifying themselves to push server. With this, push subscriptions properly get confined to their origin app servers. Succinctly, VAPID is able to prevent an attacker from stealing a user PushSubscription and restrict sending of push messages to the user from other servers.

Besides, with VPID protocol, push services can provide analytics and debugging assistance for app servers. In chrome, it is not necessary to register website through Google Developer Console and pass credential in Push report.

Now, you would have known how you can avoid vendor lock-in. However, this feature is not only important to retain users to your website,  UI and seamless experience make a count. You must get in touch with a reliable web development company to ensure a great website creation. Deft web designer and developer can create a great product that can hold customer attention and keep them engaged. Techugo can provide you in this. We are a trusted web and app builder company, with team of industry experts. We render best iphone application development company and ensure client satisfaction. To know more about website development and Push notification, get in touch with our experts.

Field Sales App To Enhances The Productivity Of Your Sales Team

Field sales app to enhances the productivity of your sales team

A large enterprise or organization is built on several pillars, which constantly work to make the organization better from yesterday and the sales team is one of those pillars.

In fact, the sales team is the most important pillar for any organization, this is the team which is majorly responsible for the revenue generation. The main motto of the organizations is to generate revenue as much as possible and to accomplish this motto they always try to implement new ways and strategies.

Recently organizations figure out the challenges of their sales agent such as they have to remember their appointments and plan the sales visit manually and in some situations, they have to collect information and verify documents.

So, one thing is pretty much clear that doing all the tasks manually is very hectic for the salesperson, that’s many organizations are creating the field sales app which helps them to execute these processes effectively.

So, if you also want to know how you can solve the pain points and enhance your sales process by using the field sales app, then stay with us we are going to explain the different ways to help your sales team with field sales app.

Record attendance digitally

You don’t need to maintain the registers for the attendance, this is the advantage you get when you implement the mobile application. Your sales person can check in using the app and register their attendance, you can also use the Geo-location feature to locate your agent and automatically mark the attendance when sales person reach the client location. 

Manage daily schedule

Your salesperson can see all the appointments and meetings for the day and also get the details such as time, location, and many more. They can plan their whole day effectively and optimize the routes. 

Discover nearby leads

Your field sales app allow your agents to track the nearby leads and provide the address of the leads om the map and schedule a meeting with the nearest one. 

Smarter route planning

Without an app your salesperson has nothing to plan their routes, they only have the addresses noted down on a diary and rely on their knowledge of the city to plan their routes. It may be possible that your agent has to pick the bus and then travel some miles to reach the destination and another some more miles to reach the next destination.

So, one thing is clear that without app it is not possible to optimize the routes and without route optimization, things become complicated and take so much time in traveling. A GPS integrated app allows your agents to find out the best routes and save time, cost, and effort. 

Meeting and appointment reminders

Again the situation is same, if your salesperson do not have an application then he or she has to rely on their dairy to get updates about the meeting and appointments. This task becomes more challenging when there are 50 meetings lined up for the week, the possibilities are very high that your agent may miss them or forget their appointments which end up affecting the bottom line of your company.

The filed sales app integrated with a calendar where the meeting can be marked. The app sends an auto notification to the agents so that they never miss an opportunity. If your salesperson has an application then it allows you to add tasks and leads and they receive instant notifications. 

Opportunities for the successful conversions

Closing deals and sourcing orders are the main goals of your sales team and to perform this task your salesperson need adequate information on the data about the lead to close the deal successfully. They need to prepare themselves to prepare for the meeting. If the field apps can be integrated with your CRM then they have all the information and past history of lead and can answer the prospects with confidence. 

Automated lead search

In some situations salesperson get the free time in between their meetings or in case, any of their appointments are cancelled, they can use this opportunity to find the new leads nearby. The field sales app provides the database of the leads along with their locations and other details. This small effort saves time and increases productivity. 

Mobile CRM

With the help of field sales app, your agents can directly enter the new leads in the CRM, your agents don’t need to note down the leads in their notepad. It minimizes the chances of errors and reduces the number of steps in the data entry process. 

Create instant orders

By using an application, your agents can instantly take new orders on the go, in this process no time is wasted and the sales department gets to know about the updates immediately. They can proceed to process the order and ship it to close the deals in a timely manner. 

Offline functionality

It possible that your agent may be in areas with the poor network or the internet service, he or she is not able to access the information or log details in such cases. Field sales app must have the feature to work offline, it allows your agents to input the data in offline mode or carry out other functions as necessary. 

Actionable insights

You have to invest in tracking and collecting data from various verticals if you want to develop insights about your sales agents or their performance. But not all companies are ready or can afford such a data collection process.

The solution to this problem is very simple, you just need to build the field sales app that can be used to collect all sorts of data. It can help to create personalized reports and analyze the data to gain valuable insights. This type of analytics can help you discover the weak areas in your sales process and boost areas of low productivity.

Now you know all the important ways to enhance the productivity of your sales team. If you need a mobile app development company that helps you to build an amazing app with great features and functionality, then contact Techugo. We build the application which enhances your productivity and revenue generation.

Point To Consider Before Hiring Mobile App Development Company

Today, numerous web and app development companies are available in the different corners of the world. However, not all are able to serve your expectations. Each of them promises to deliver high-grade assistance and great applications, but barely some are able to keep their promises.

If you are planning to create a mobile app for your business, surely you have to go through portfolios of various companies over the internet. Indeed, a majority of them would be providing the same bunch of services. In such a situation, it is hard for you to pick one from them. So, here are some points that you should consider while choosing a company to create your business app.

 1. Technologies and Platform they are using for creating mobile app: It is essential to check which technologies they are using. Are they incorporating modern technologies or using older but powerful technologies? Along with that, you need to see for which platforms they are creating applications such as Android, iOS or others.

    2. Which types of applications they have created: Today, different types of applications are trending among people such as social media, sports, enterprises, fashion, education and more. You need to look that had they built the app related to your business or in the similar niche.

    3. Review of their clients: Another important thing is the feedback they have gained from their clients. Check for the reviews, there are several online portals on which you can check the reviews of companies.

4. Additional services they are offering: Apart from the application what assistance they are offering is important. You must look for a company that can help you in every aspect whenever the need arises.

Now, you might have understood what you should consider while picking a development firm. To know more about it, speak with our experts. Being a mobile app development company, Techugo has earned the huge appreciation in recent years. From years, we are engaged in delivering wonderful business applications including social media, healthcare and more. Our clientele includes industry leaders, and they have appreciated our work. To secure a great mobile app for your business, get our assistance.

Factors That Affecting The Credibility Of Your Application

Factors that affecting the credibility of your application

We all know that building the application requires so many efforts, time, and money. But still after spending so much time, effort, and money we cannot ensure the success of the mobile application.

The only thing that matters is the user’s acceptability of the applications. To get your app accepted by the users, you need to consider certain things such as:

    * User Acquisition

    * App performance

    * User Engagement

    * Customer satisfaction

Let’s get a brief description of each.

User Acquisition

User Acquisition is the act of gaining new users, this term is used in marketing strategies. Generally, it is achieved by advertising campaigns in many ways. 

App performance
It is the most important thing to consider, your app should be responsive and the loading time is not more than 3 seconds.

User engagement

The user engagement measures whether users find the value in products or services. The more user engaged with the app, the more revenue can be generated easily.

Customer Satisfaction

It is also the most important thing to consider, you need to upgrade your app frequently and provide your users what they need.

There are still lots of things needs to consider which comes under these four major points. Here we are listing a few things which decide the credibility of your mobile application.

Active users

The no. of active users represents the success of any mobile application. Only get the no. of downloads is not enough to determine the success but it is also important to analyze how many users are using the application frequently. There are so many tools are available to measure the no. of active users and each works on different parameters. You can choose the best tools according to your requirement and measure the success of your application. 

The time duration of the session

The time duration of using application matters a lot. If the user just opens the app and shut it down it means your application is not attractive. If the user is using your app for a longer period of time, then it means your application has the potential to engage the users. With the help of latest tools and technology app owners can find the time duration which user is using the mobile application and also gets the valuable feedbacks. 

App churn

It shows the data of the user who download and use the app but after the first few usages, they never return again. Remember that lower the churn rate means higher the success rate of the application.

 App retention

It is used to measure the number of users who will return to the same app within the 30 days, this is exactly the opposite of the app churn. This is important because satisfying the users and rising the stickiness of the users to the app determines the success of the app. The app owners can increase app retention by keeping the app updated with the latest technology. The app owners can also calculate app retention by using different tools such as Localytics, Fabric, and AWS mobile analytics. 

App Downloads

The no. of downloads also define the success of the application, if the no. of downloads are maximum, that means users find your app useful and attractive. The huge user base also very useful to get the idea about design, features, and functionality improvements.

There are plenty of reasons for the less number of downloads, which may include marketing problems, no proper app store optimization, unattractive app story listening and many more. 

Intervals of sessions

There is the time interval between the user leaving your app and visit again. If the app has lots of attractive features, then the user will get attracted to the app and return soon. This can also be measured using various tools like AWS mobile analytics and Google analytics. App owners can also decrease the interval sessions by introducing the push notifications.

The flow of the screen

This includes the navigational flow among the various screens and also the number of visits made by the users per screen. the understanding of screen flow will help you to analyze the navigation pattern of the users, drop off screens, and conversation road bumps. You can use tools like mix-panel, localities, and Google analytics.

These are the few factors that are affecting the success of your application. Remember that developing the application is not the problem but building credibility is the major concerns. So, if you are looking for the mobile application development company in australia then contact Techugo.

What Is The Best Way To Generate Feedback From Potential Customers?

What is the best way to generate feedback from potential customers

Running any kind of business has only one rule that use your best tools to meet your customers’ expectation and fulfil all their needs by keeping them loyal to your business or brands. Remember that your customer is the most important essence of your business. Because without good customers you are not able to run your business and earn profit from it.

Now, business owners have the same question that is “how to make sure that their efforts are bringing the desired results and fulfil the customers need?”

The best way to get sure about your efforts is by asking the opinions of your customers or we can say that getting their feedback. Remember that if you do not try to find out what exactly your customer wants and what they think about your services, then you will never be able to give the best customer experience.

Their opinions and feedback give you the important insights that help you to adjust your business activities to eventually fit their needs more validly. There is number of ways you can use to get the opinons of your customers. But the best way is by allowing your users to give feedback, by using this method you can easily know and consider everything your customer want and their expectations.

Remember that getting quality feedback is also very important and not every organization or business get that valuable information. If you value your customer by asking feedback, you can keep them engaged with you.

To conquer these challenge organizations are finding new ways to engage their customer and seek their response. The most common question by organizations are “how to get quality feedback from your customers?”

Here we are listing the most effective ways to get the quality customer feedback. 

Provide proactive live chat support

Live chat can resolve many issues, for example, it can help customers to find the items they seek, answer the questions of the customers regarding payments, shipping, etc. It can also help companies to understand their customers better and analyze the patterns if there are any issue.

Organizations can increase the efficiency of online chat by making it proactive such as set the live chat window to appear whenever a customer has been reading a page for a long time. 

Get feedback on the live chat session

Just like email surveys which are sent after you close a ticket in a customer support portal, you can ask for the feedback just after the live chat has closed. This feedback can include basic questions about chat experience. It helps you to increase the effectiveness of live chat, in case if there is any unsatisfactory response then instantly take the action that can help to win the customers trust. 

Provide dedicated customer feedback forms on your app page

Always provide a dedicated feedback mail id, for example, feedback@xyz.com. If the customer can communicate any complaint through this email, provide the proper support. This is the best practice for generating the most effective feedback, you can also provide the dedicated feedback form but remember that feedback form include all relevant questions related feedback. To make a greater impact make sure that feedback form and feedback email address should be highly visible on the app pages. 

Measure your customer service performance

Send out an email survey when the complete token is closed. The aim of this survey is to determine whether the resolution is in accordance with the customer’s expectations or not. Make sure to ask minimum questions because this type of surveys are work when there are only a few questions.

The most simple way is to provide the options to rate their experience on the basis of the 0-10 scale. Or just ask the question in the form of true or false, negative response instantly ask another question to get the details about how the situations could have been better resolve. 

Call your customers regularly

Calling customer is a highly personalized way to communicate with customers, this method is proactive, and generates the best response. The major advantage of this method is that you get the feedback directly from the customer and you can also sense the level of satisfaction or frustration by listening to their voice tone. If this method executed well, it makes the strong bond between customer and organization and makes your customers feel valued. 

Use email surveys for new customers

The best part of the email survey is that you can ask information for the entire experience. You can use tools such as SurveyMonkey or Survey Anyplace to send out these surveys. You must ask the information about the following aspects:

  • The motivation for choosing the store: price, availability, free shipping, the order in search, engine ranking, etc.
  • The method used to find the store: search engine, customer referral, social media site, blog post, local listing, other online ads, etc.
  • Feedback on product/service including quality, service, price, availability, etc.
  • Overall service experience including website navigation, ease of use, availability, customer service experience, delivery time, quality of communications, and other suggestions for improvement. 

Monitor social channels

Social Media platforms such as Facebook, Snapchat, Twitter, LinkedIn, etc. can be an amazing platform for customer feedback. There are plenty of tools are available that helps in social listening and gathering information on social media about the brand.

Remember that time plays a very important role in handling the complaints on social media because negative comments spread rapidly. Sometimes you can get the negative comments very frequently, so, keep patience and try to resolve the issue.

These are the ways to get honest feedback from your potential customer. It does not matter you get positive comment of negative comment, both are important for you. There are lots of ways to generate feedback, but these are the best one you can choose any one of them according to your convenience.

At Techugo, we are developing the mobile application for both iOS an Android platform. If you are looking for a top mobile app development company in USA, then contact Techugo.

Multi-Touch Attribution Is The New Way Of Mobile Application Marketing

Multi-touch attribution is the new way of mobile application marketing

Marketers always try to find new ways to produce conversions, leads and maximizing ROI. But with the increasing complexity in the nature of customer journey makes it difficult for the marketers to track which of the channels are working and which is not.

To optimize the marketing activities marketers comes with multi-touch attribution to view how many leads, conversations, and ROI of every marketing professionals.

Before heading towards the utilization and benefits of multi-touch attribution, let’s discuss some basic concepts.  

What is mobile attribution model? 

Attribution means to measure the different user event for a marketing campaign. Mobile attribution is the method of distributing credit to special marketing touch points during the customer’s journey before the conversion. After investing most part of your resources into the strategy making, you must have a clear image of your investments. You will better understand what works better for your application.

Basically, there are two types of attribution known as single touch and multi-touch attribution. Let’s go through a brief description of each.

Single touch attribution

Single touch attribution is the simplest form of attribution, it is set to examine the single interaction of the user with your application before the conversion. But if you are going with this plan you will miss so many details that help you to improve your strategy.

Multi-touch attribution 

Multi-touch attribution is the process of tracking each and every touch of the customer until he or she converts. It is complex tracking but it has lots of benefits for better planning your strategy. It has multiple variations according to the value attributed to each point such as:

  • Linear distributes the same credit to all points. It is the most advanced technique than a single touch attribution but it is not so accurate because it divides the entire cost equally.
  • Time decay is closer to reality because it shares the conversion credit in an incremental way. It gives the less value to the first touch points and increases it with every step until the last touch.
  • Custom is defined according to your needs and your implications. You can set the value of each touch according to your need. The custom mode allows you to collect precise information that influences your business in many factors.

Remember that there is no perfect method that guarantees the improve results by collecting the relevant data, you have to manage the work process according to your requirements.

Why is important in mobile app advertising? 

Let’s consider the advantages of multi-touch attribution for the success of your campaigns and why you have to choose this model over single touch attribution.

Build a clear customer journey 

It is very important to build the plan according to customer journey, for better management of your budget. You cannot create the precise map without considering the first stage of your map which determines each touch of the user. You must have clear goals to build a smart strategy.

Better user experience 

Focus on providing the most qualitative elements exactly where your users are interested in your app. It helps you to improve your overall brand reputation, that’s why it is important to impress your user anyhow.

Clear your path 

Creating a plan based on the multi-touch, helps you to discover where the most demanding steps are taken and what stages don’t deserve your extreme effort. This way you will know where to invest your resources and when is the right time to stop spending money. Focusing your attention on different points during the user’s journey is the most important part to increase the conversion.

It also provides different advantages such as better user experience or knowing the exact place where you make money, and improve your strategy with more regular elements. But all these techniques are only possible if you have a mobile application.

So, if you are looking for the mobile application development company then contact Techugo. Our developers are technically well versed and highly experience in the development sector. If you have any concerns regarding the application development, then consult with our developers they suggest you the best app solutions for your business. Contact us now.

How Analytics Enhance The iOS App Development

HOW ANALYTICS ENHANCE THE IOS APP DEVELOPMENTWhatever the marketing strategy you adopt, you need to imbue the analytical approach in it. Not only it reprises the stats of the business or organization, but also it keeps you acquainted with the information needs to be analyzed from the future perspective.

Wouldn’t your venture feel the need for analyzing the progress and development occurring in the organization? Are you not interested in knowing the facts and figure associated with your apps? Apps have been downloaded by how many users, how often it has been visited, what they are buying using the apps, after visiting once whether they are returning back or not?

Remember, with the right set of analytics you get an impeccable app solution to come into reality. Thus, a collection of such data provides you a motive to work upon and develop strategies to be in motion for correction of flaws.

Different Types Of Analytics And The Benefits

  • You can attain the segmentation, which can be done for better results for vivid platforms like Android and iOS. You can easily analyze which one is about to touch the zenith of success and which one is experiencing the hard times. Working as per the call of the situation can be a productive step to handle to revive the number of app users.
  • Staying time of the users on an app is a good analytic to study. The relation can be easily established between the time taken to have an engagement of the user and the impact it is creating. The easy monitor of the activity can be done to study their purchase activity and behavior. This will confirm the status of customer indulgence and impact created on the user.

The first visit of users need to be influential enough to retain the user, hence the data collected,has to be taken care of, and must track whether the visitors are returning back for the services or just abandoning.

Analytics is not a strand to be ignored, rather imbibes a strong hold of different aspects to get the real vies and data of the apps. Quite curious to make it a part of your business, look ahead to get it done by a leading best iphone application development company and ensure the incredible app development services to come into existence for your targeted audience, who expect a bug-free experience while accessing your services though app portal.

No Need To Worry About Calorie Intakes With Diet & Nutrition Mobile App

No need to worry about calorie intakes with diet & nutrition mobile app

In this faster-paced life, we hardly give required attention to our health and fitness. Most of the time, we juggle up with daily chores and ignore our fitness due to several reasons. The most common reason for this ignorance is lack of information & knowledge, that involves affect of unusual partaking on our health.

In a nutshell, many of us are unaware of the actual impact of food on our body, and when the problem grows worse, we look for nutritionist and fitness trainers. Though, many people don’t have required time to visit the nutritionist or fitness trainers and class. Well! in this situation diet & nutrition mobile apps are providing great relief to people, as now they can learn about food impact on their body with an app easily. Let’s learn more about it.

Diet & Nutrition Mobile apps

Since the mobile app has become a need, a number of applications are aiding people in a variety of ways. In this niche, fitness apps are most useful and appreciated tool. This tool is helping people in maintaining good health. It is being fused with numbers of great features that can help you track your calorie intake and analyze what food can augment/diminish fat in your body. With such application, choosing healthy food won’t be challenging for you, as you can figure out how much calories you are consuming.

I know you would be having a myriad of questions in this regard such as, how these apps work? What features they have? and more. In this post, I am discussing how these apps work, and their features. Take a look.

Before dive into the feature list of diet & nutrition mobile applications, you need to know that there are numbers of such applications available in respective stores. Every app has been built with a distinct idea, so it may be possible that all apps don’t have the same features and functionalities.

Indeed, these apps have been developed with a single aim to provide fitness support, however, features and functionalities depend on the preference of app owners. So, before downloading a diet & nutrition app, you must look a preview of the app features. Irrespective of this fact, here are I am listing some common features of diet and nutrition apps that can serve you an unmatched user experience.

Features of Diet & Nutrition Apps

  1. Signup

It is a very common and fundamental feature of almost every mobile application, as it not just offers access to users but also create an identity of user. While signing up with diet & nutrition app, you have to fill up a registration that asks for a plethora of information to identify the current status of your body. This includes age, gender, height, desired weight, current weight, allergies, food preference and more. These apps ask all required information to provide you with a brief diet plan and cater sought-after aid. Succinctly, app employs this information for your diet control.

 2. Food Logging

Well! the core purpose of creating such an application is counting your food & drink intakes. No! these apps are not spies that will keep an eye on you every time. Actually, you have to enter the food that you have consumed in a day. To push this information, app has fields integrated with food dictionary and calorie datebook. Are you thinking why food dictionary? well! you don’t want to type the whole dish every time whenever you log it, do you? Besides, these apps have calorie datebook that allows the app to dig up the calories contained by a particular food.

3. Calorie & Nutrition Calculator

Right after food logging comes the Calorie calculator, that showcases your day’s total calorie consumption. Can you imagine that awe expression when you find out that you have consumed a big supply of calories in a day, on the app screen? Well! it is very interesting and useful feature of these applications, as you can check and cut down your calorie intakes. Besides, it also showcases how much nutrition is your body receiving through a particular food. Apart from this, you can also figure out what nutrition values a food is containing. This is helpful for people who are suffering from nutrition deficits.   

  1. Activity Tracking

    Another feature is actitivity tracking. It is true that calorie tracking is the core feature of such applications, however, activities such as yoga, running and walking play a crucial role, as they prompt weight loss. Some apps have wearable connection feature that tracks activities and inform how much weight you have lost. It keeps you engaged with diet plan and help in achieving health goals.

       5. Connection with wearable

    As technology is expanding its reach, mobile apps are being integrated with great potential, and now they are able to establish a connection with wearable devices. As there are certain wearable devices, that help in tracking health, such applications are getting connected with these devices and offering great ease.

    This integration facilitates the feeding of various health measures such as heartbeat rate, per day running distance, calories burnt and more to the application, and allow it to showcase your current health status.

    6. Dietitian Tips and More

    Another advantage of such application is diet tips and other stuff related to health & food. Many applications have a recipe section, where you can check the recipes of a number of healthy food. Except these, such applications are being integrated with many more interesting features.

    Now you would have understood how diet and nutrition apps are helpful. So, what are you waiting for? download one and enjoy a healthy life.

Other than that, if you are fitness personnel and wishing to obtain a fitness app to grow your business, then an expert mobile app development company in India can provide you right aid in this regard.

At Techugo, we develop a wide range of mobile apps and fuse great features. With our team, we are successfully aiding a huge clientele in securing a wide range of apps including social media, healthcare, education and more.  Get our diet & nutrition app development assistance and secure a sizzling app solution.

What Are The Benefits Of Progressive Web Application Development?

What are the benefits of Progressive Web Application development

With the rise of mobile devices, it was predicted that these devices are going to play a crucial role in business development, but that time it was not clear to what extent. The role of mobile devices is getting clear as technology evolves.

There is no doubt that mobile phones and mobile based applications have made our lives better, these devices simplify the ways we communicate. But then the invention of chips has brought the revolution in the way users and customers interacting with mobile devices. It is not wrong to say that mobile devices have become the e-commerce device which can also utilize to communicate.

In this article, we are discussing the Progressive Web Application (PWA) technology which is expected to revolutionize the way of online shopping and the services of on-demand delivery applications.

What is PWA?

Progressive Web Application is the web application that looks like a website or webpage but giving the mobile app like experience to the user. It offers the functionality of working offline, push notifications, and device hardware access. It is designed to take the advantages of Native apps without the necessity to install it.

What are the benefits of PWA?

PWAs can be discovered without going to specific app stores such as Google Play Store and Apple App Store. There are several benefits of developing the Progressive Web Application such as:

  • Less data consumption
  • Feel like a native app
  • Work offline
  • Concept suits for all
  • No need to be a technical expert
  • Automatic updating policy
  • Improved user experience
  • improve the conversion rate
  • Safety Features

Let’s discuss each point briefly

Less Data Consumption

PWAs consume much less data which leads to much faster uploading speed which ultimately gives the better consumer experience. PWAs will get great reverts from the least developed countries where the internet data rates are too high to afford for the majority of populations.

Feel like Native app

PWAs are designed in such a way that it provides all the content in a much lighter form. The experience will be same as the Native apps and it takes much lesser data and time to install and update.

Works offline

Ability to work offline is a blessing for the users because there are several countries where the network is not so good. The PWAs is designed to work in weak signals and can be accessed by desktops, mobiles, and tablets.

No need to be a technical expert

Lots of people are not technical expert and PWAs apps are for these type of people. The user doesn’t need to be technically expert to use the PWAs apps it doesn’t ask for the account id, email id, and any details.

Automatic updating policy

Users don’t need to check for the regular updates, it is designed to auto-update itself from time to time. As PWA runs via the web, the app always stays updated without even a single tap of the user, this type of features provide the amazing user experience.

Improve user experience

The companies who have already launched the PWA version experiencing the increased customer engagement. Feedbacks from the user also provides important insights for making the PWA.

Improve the conversion rate

The e-commerce companies, which have upgraded to PWA have seen the instant rise in the conversion rate. When the user doesn’t need to install and update the app, they can use whenever they want. This feature increases the conversion rate.

Safety features

The PWAs come with safety features of HTTPS, which stands for Hyper Text Transfer Protocol Secure is the safest version of the HTTP. This protocol works over which data is sent between browser and website, it sets all the communication encrypted.

The way Progressive Web Application development revolutionize the Native mobile application development, those days are not far away when Progressive Web Application sets the new rules for mobile e-commerce.

If you are searching for the application development company in USA, then contact Techugo. We are developing the mobile application for both iOS and Android platform. So, if you have any concerns regarding the application development you can contact us. We suggest you the best app solution according to your business requirement that helps you to achieve the new heights of success. Always feel free to contact us.